Bud light sales are cratering...along with other A/B beers

Sorta like being trapped in an insane asylum.

 

I'm bringing out the cat.

 

"Go to sleep" = fall over out of chair?

 

"Up for whatever": Bud Light's transformation into a noun, verb, and present participle

'For a brand with a slogan of “Up For Whatever,” Bud Light may not be up for the meltdown unfolding across the country. The company is now effectively giving away beer due to plunging sales. It is not good when your brand comes synonymous with self-destructive marketing. “Bud Lighting” is now being used as a verb, noun, and present participle. When Miller Lite produced a controversial ad to attract women, it was accused of “Bud Lighting” itself.'

'All Bud Light really had to do was offer a clear and specific apology, mostly for Alissa Heinerscheid’s insulting commentary about their consumers. They have worked so hard to avoid an apology that it has become clear that they actually think the same as Heinerscheid does about their customers.'



'As private companies, they have every right to take these stances. Likewise, customers have every right to express their disagreement by seeking alternative products. The only other interested parties are the shareholders, who are faced with lower share values and higher losses.'

 

Well the Trans Campaign and insulting their customers certainly took care of the 52 week high that they were enjoying just prior to launch!

Jaw Dropping Stats - Reports Of Bud Light Memorial Day Sales Dropping -60%


'This level of ongoing public relations failure is something for the record books...'

They chose Woke,
Over Sales.

'Memorial Day customarily kicks off summer and the beer beverage industry generally looks forward to the enhanced sales that come from summer. However, if the recently published reports of Anheuser-Busch sales are accurate, which includes a stunning 60% sales drop during the holiday, the brand position of Bud Light is in freefall.'

'The Daily Mail reports, “numbers are suffering primarily due to a decline in Bud Light sales that reached as high as a 60 percent drop off over the week that ended on Memorial Day,” The feedback from wholesalers and distributors to the parent company must be something beyond alarm.'

'Worse still, the forward-looking data trend doesn’t offer any hope. Things are getting worse for the parent company.'

'The data – showing that US sales of Bud Light are dropping by as much as 20 percent each week – is being uniformly viewed by industry experts as a negative trend that may not reverse itself anytime soon.'

'The Bud Light brand is now firmly connected to the image of transgender ideology. As a result, it would appear that anyone who holds a Bud Light beverage is essentially identifying themselves as a transvestite pickle-puffer, and that could potentially draw considerable side-eyes from anyone in a public place outside the region of San Francisco, California.'

So, hopefully they will enjoy their new customers.

“Demand for Bud Light over the crucial Memorial Day weekend — the official kickoff of the summer beer buying season — was lukewarm with many store shelves still holding cases of the once mighty beer, Williams said after a spot check of local stores. At least one store was trying to unload a 24-pack of Bud Light for just $3.49, according to Beer Business Daily.”

Now A/B is positioning themselves as victims for their former customers.

'Anheuser-Busch InBev CEO Michel Doukeris addressed the ongoing boycott’s impact on delivery drivers, salespeople, and wholesalers on a recent earnings call, positioning themselves as victims of their customers.'

They insulted their customers because they view them with haughty disdain.

'Anheuser-Busch the corporation, is refusing to accept or acknowledge their responsibility in creating this crisis for their brand. The brand image issue was not forced upon them. These were decisions made by the marketing division of the company, and now they place blame for the consequences on their customers.'

That would be 'former' customers.



If you have a Bud Light in your hand, folks are going to ask you if you bought it at Target.

 

Modelo Dethrones Anheuser-Busch InBev's Bud Light As Top-Selling Beer

"Our year is screwed."

'(Tr)anheuser-Busch InBev's Bud Light brand has lost its spot as the number one selling beer in America. The historic, unprecedented self-sabotage at the beermaker by an underqualified, woke, virtue-signaling idiot marketing executive has sparked ten weeks of crashing demand as beer drinkers ditch Bud for Mexican lager Modelo Especial.'

'According to NielsenIQ data from consulting firm Bump Williams, Constellation Brands' Modelo represented 8.4% of US retail-store beer sales in the four weeks that ended June 3, compared with 7.3% for Bud Light. The Wall Street Journal first reported these findings.'

Source: WSJ

'According to NielsenIQ data from consulting firm Bump Williams, Constellation Brands' Modelo represented 8.4% of US retail-store beer sales in the four weeks that ended June 3, compared with 7.3% for Bud Light. The Wall Street Journal first reported these findings. '

'"Our year is screwed," one Anheuser-Busch distributor told WSJ.'

'The sudden shift comes as Bud Light faces a consumer boycott after the brewer embraced 'trans' influencer Dylan Mulvaney in early April.'

'And it appears the brewer has yet to learn its lesson, as we noted days ago, "Bud Light Appears In Promotional Material For "All Ages Drag Show Party" In Flagstaff."'

'In what's become a remarkable cautionary tale for businesses keen on embracing woke ideology, Harvard-educated Bud Light marketing VP Alissa Heinerscheid thought it would be a great idea to use a clownish, male-to-female trans TikTok star as a brand ambassador for what's long been seen as a manly beer for hard-working, blue-collar people. '

'Her idea was bad enough on its face, but the particular means of executing it was even more absurd, as Dylan Mulvaney's coming-out as a Bud Light ambassador was tied to the beer's position as a major sponsor of NCAA March Madness.'

'Mulvaney doesn't act like a woman -- he instead performs a demeaning caricature of one. In the now-infamous video, Mulvaney displayed a Bud Light can with his image on it and said:'

"I kept hearing about this thing called March Madness, and I thought we were all just having a hectic month, but it turns out it has something to do with sports, and I'm not sure exactly which sport, but either way, it's a cause to celebrate. This month I've celebrated my Day 365 of womanhood, and Bud Light sent me possibly the best gift ever -- a can with my face on it!"

'Bud Light and Mulvaney weren't just making a mockery of women, but of an immensely popular sports event that Bud Light was paying an enormous sum to associate its name with, and one they should want real women to embrace alongside men. It was so multi-dimensionally stupid that many understandably concluded it had to be some kind of a joke:'

18-packs of Bud Light all the way down to just $2.99.

'Joe Rogan recently marveled at consumers' power to deliver an crushingly-punitive "no" vote against brands force-feeding them LGBTQ culture:'

"People are tired of this woke agenda, they're tired of it being shoved in their faces by corporations and BOOM...Bud Light loses $22 billion by sending a can with a face on it of an attention whore...to that attention whore. And all of a sudden everybody is like...'hey, ENOUGH."

 

Sure. You're welcome

Bud Light brewer lays off hundreds

'Bud Light sales have tanked since April amid a commercial backlash over a promotion with transgender influencer Dylan Mulvaney. Earlier this summer, Mexican brand Modelo Especial dethroned Bud Light as the top-selling beer in the U.S. '

https://12ft.io/proxy?q=https://www...-lays-off-hundreds-of-u-s-workers/ar-AA1epnFK

 

Bud Light Might Soon Lose Retail Shelf Space Amid Boycott: Experts

Get Woke Go Broke!

'In the midst of a months-long boycott against Bud Light, some experts have forecast that the Anheuser-Busch owned brand will soon lose coveted retail shelf space as sales continue to slide.'

It's not a boycott, after insulting women and insulting their customers, they have switched beers. This is a divorce, not a boycott.

'7-Eleven, QuikTrip, and Walmart may decrease Bud Light's refrigerator space in stores.'

'shelf space is “the single largest determinant of sales in a store," and warned there will be a "dramatic shift" for Bud Light.'

'early September, sales for Bud Light dropped about 27 percent year-over-year'

'Bud Light marketing executive, Alissa Heinerscheid, wanted to move the brand away from an "out-of-touch" and "fratty" image.' That was the point of the 'Mulvaney campaign.'

Well, she moved the brand away from their customers, so there's that.

 

who knew so many republican's beer of choice was Bud Light

they should make a MAGA can.... lol, Republicans would be so confused, what to do what to do

a can with "grab em by the psy"

maybe MAGA will switch to Trump Vodka

https://spiritsforless.com/products/trump-vodka-750ml

 

Nobody likes to grab them by the p*ssy and find a penis instead

 

then they should keep their hands to themselves

 

I agree people should keep their hands to their self and they should also keep their flamboyant sexuality out of other people's faces.

No one cares about "your" particular perversion.

So you're a guy that thinks you're a girl... Big deal ! Nobody gives two little craps

 

For the record, Budweiser is not my beer brand. It doesn't impress me. That said, if I had been a fan, it would seem stupid, to me, to change my buying habits, based on the company's advertising. But who knows, maybe it had been advertising, in the first place, which had caused many to become Bud drinkers. This would suggest, to my mind, an easily pliable will, in those people. On a related note, I'm sure that many who've stopped drinking Bud Light, have done so more out of concern over the reaction they might get from others, rather than due to their own outrage: so, as a result of peer pressure.

Now, for the new bit of information, if no one else has already contributed it. While I am not saying that you are not as business savvy as Bill Gates, it's still noteworthy that Bill thought that the selloff of Anheuser Bush stock had made it an attractive enough investment, so that recently the Bill Gates foundation purchased almost 100 million dollars' worth of A-B stock, as an investment. Clearly, he expects this protest boycott, to eventually run its course, and for many former Bud Light drinkers to return. Only time, of course, will tell.

https://www.google.com/amp/s/amp.cn...gates-bud-light-shares/index.html?bshm=rime/2

 

Is not going on to his social media sites, for you, an option?

 

Never went on to a single one of his sites.
Is him not being plastered across the internet and news reporting too much to ask?

 

I am skeptical of former Bud Light drinkers being all that picky, about what they're drinking. But if this is snobbish of me to say, I will apologize with this suggestion, for the secret Bud Light drinkers to save face, if they run into one of their friends while they're away from home, & outside, enjoying a cold one. They need only put their Bud Light within a false wrapper-- which is a product, made for people who cannot forego drinking beer, for the length of time it takes to drive to their destination. These can covers, slide over a beer can, and make it look like a can of Coke (mostly intended to fool police). In a pinch, if any of one's friends, for whom Bud drinking would be a contentious issue, turn up at the same outdoor venue as the closet Bud drinker, he only need act as if he'd cracked open his brew on the ride over, and not bothered to remove the false exterior, upon arrival.

I guess one could even adapt it to home use, by saying that you were trying to conceal your drinking from your wife, who'd lately taken to complaining about how much beer you imbibe. While Budweiser doesn't seem, to me, like anything that would be terribly missed, people can become very set in their tastes, as for a certain brand of bourbon, or a particular beer. Your own suggestion, of Budweiser creating a "MAGA" can, reminded me of these soda can façades.

 

I've not seen him anywhere, except in the threads, here at PF (all of them, I think, by people objecting to seeing him as a Bud spokesperson). That's a funny dynamic, if you think about it: that the news sites which are giving this the most coverage, are the ones whose Right wing viewers, find seeing & hearing about it, most disconcerting (or, in many cases, enraging).

 

Was sure enough all over Facebook. I don't do Twitter but it was probably all over that too.

 

you mean like Boebert and her boyfriend, agreed, keep the sexual stuff at home

 

I didn't realize you were such a social media butterfly. It seemed that, like me, this was where you'd spent all your time in that realm. I have an account on Facebook (Meta, that is), but almost never use it. I'd barely ever used Twitter, even before it shifted Muskward, to become X, or whatever is it's new official name. I think my old account there was cancelled, I guess for lack of use.

 

Advertising has a major impact on consumer's buying habits. This is the reason that companies work so damn hard to get their ads into your face. You make think it is stupid but it is objectively correct.

https://www.abacademies.org/article...isement-on-consumer-buying-behavior-7177.html

 

Never done Twitter, still don't.
Facebook is entertaining and good for finding information and communicating

 

I have heard that’s most often the reason trans people end becoming crime victims, including murder. They seduce a man who doesn’t realize their true gender until things become intimate.

 

A dangerous game for them to play

 

Tell that to the drag queens twerking in front of children in libraries.

To suggest that people should practice modesty, and keep their sexual activities behind closed doors, is very non-progressive.